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Jennifer Brownell

My name is Jennifer Brownell and I am an advocate for our kids and our families. I offer two distinct perspectives of advocacy. 

This journey all began for me in middle school when I befriended a peer with Down syndrome.  This was back in the 1980’s, when inclusion wasn’t popular.  I don’t remember this girl in any of my classes, but I do remember her on a 6th Grade Field Trip to “School Forest.”   She defended me when another girl had said something unkind.  This girl with Down syndrome said, “Don’t do that, this is my friend!”

At the time, I didn’t realize how significant that moment in my life would be.  In high school, I became very involved in caring for my Grandmother who was living with Dementia.  I got my first job as a food service worker and then a nursing assistant at Oakwood Lutheran Homes in Madison, WI.  An initial interest in nursing, then business, resulted in a Bachelor of Arts in Social Work from UW-Madison.  Then, my previous interests of business, nursing and social work combined, and I moved to Los Angeles, CA to attend the University of Southern California.  I earned a Master’s Degree in Gerontology and a Master of Health Administration.   From there, I obtained a Nursing Home Administrator license.  I have held that license for more than 20 years.  In that capacity, our teams cared for thousands of persons with disabilities and helped their family navigate the complexities of Medicare, Medicaid and private insurance coverage.  I was active in Statewide associations who provided legislative advocacy and worked to improve Medicaid reimbursement.

After many years of caring for persons with disabilities, I gave birth to one.  Noah Ray was born at 27 weeks gestation and diagnosed with Down syndrome. We endured a 99-day NICU stay.   The litany of appointments and tests and surgeries began far too quickly, within his first years of life.  At age 5, Noah was diagnosed with autism.  Today, he is considered functionally non-verbal.  He communicates using signs, gestures and a communication device with ProloQuo2go Software.  Just as I never want to put limits on Noah, I would never place limits on your children either.  Just as I have dreams for Noah, I want to support your plans to fulfill your dreams for your child or sibling.  The whole goal of planning is to ensure that our wishes or dreams are fulfilled to the best of our ability.

In the nursing home, I saw firsthand, the devastation that occurred when families were in crisis with their health and finances.  I decided to leave Long Term Care to help families plan.  Having grown up in the home of a financial professional, I knew the value of preparing for the future and very quickly the thought of financial services became a natural fit for me.  In addition to my nursing home administrator’s license, I hold both a Series 6 and Series 63 securities license.  Always wanting to further my education and ability to help others, I pursued an advanced designation from the American College and was awarded the designation of Chartered Special Needs Consultant.

I believe you came to our firm because you care deeply for someone who is going to require some assistance and we are here to help guide you on that journey.  

Along with my husband, Jeff, and two sons, Tanner and Noah, we have lived in Appleton since 2010. Please know that I would welcome your call with any questions or requests at (920) 931-2611 or by email at

Or, if you would like to schedule a virtual appointment, using Calendly, click here:

(So that you are aware, after you have scheduled your appointment using Calendly, a ZOOM link will automatically be sent to you as confirmation of our appointment.)

All the best,

Jennifer S. Brownell, ChSNC

Special Care Planner                                                                                                                                                                                                        CRN202202-260084